I am very well versed in the music of the 1960s and the overall pop culture of that time in the USA and UK. I think that still most of the music I listen to comes from that era (or is influenced by it or was a reaction to it). But before yesterday if anybody would ask me about the band “The Association” all I could say was that they were a novelty/sunshine pop band, they performed at Monterey Pop Festival in 1967, and I think I could recognize their one of their songs — “Along Comes Mary”. That would be all.
Until last night, that is, when that song above was suggested to me by YouTube algorithm (yeah, yeah, I know — the broken clock, etc.). Now I am already after listening session to their record and live performances, and I am deeply impressed. Especially by this song — it is simply a beautiful song, wonderfully crafted, with a simple yet catchy melody and vocal harmonies. Somehow from this video it is obvious they are from California, but not from LA like The Beach Boys but rather from Marin County or Big Sur area (I know now they were from the greater LA area, but there is something vaguely northern and more natural to their sound than anything from southern California).
And the performance per se. There are no words in me to properly describe how amazing and how difficult that is. How is it possible to create such a sound and harmonies with just voices (instruments are barely necessary for this song)? How much they as a band had to work and rehearse to achieve that and make it look so easy and effortless. Of course, pure talent is involved here and clearly needed, but make no mistake — to be able to perform that song live in this exquisite manner required a tremendous amount of work.
It is also a great feeling for me that after all those years of listening to the music from the 60s, I still find out new gems like that. And I am sure there are more for me to discover, not only new bands, new songs, but I am always on the lookout for new live versions of all-time classics from that era that find their way to the Internets, like this song below: